partner analytics

Partner Analytics (PA)

AWS Partner Analytics dashboards have discoverability indicators to AWS customer engagement, AWS Marketplace, professional Services, APN, Marketing sales pipeline, and Pipeline Health, and funding, revenue. Pa also provides recommendations (AWS Smart Nudge) to help Identify trends and maximize profits

the challenge

Build charts that represent pipeline trends vs. ROI and display key metrics, growth, referrals, and profitability in real-time. PA needs to provide valuable insights and facilitate data-driven decision-making in partner organization. These charts need to enable stakeholders to monitor performance, identify opportunities for improvement, and make informed business decisions based on up-to-date information.

my role

Manger of Product Design I Design Reviewer I UX Sign-off

the process

Define Metrics and Goals to identify the key metrics that are relevant to the partner organization's performance evaluation, such as pipeline size, conversion rates, revenue, ROI, growth rate, referrals, and profitability.

the concepts

Workflows for analytical refers provided a step-by-step processes that organizations data for partners to gain insights from their customer. Explored the benefits, metrics, and high-level features of the Partner Analytics Dashboard that partners can use to gain insights into their AWS business.

Partner simple workflow
Partner advanced workflow

the results

Build charts that represent pipeline trends vs. ROI and display key metrics, growth, referrals, and profitability in real-time. Business insights include win/loss trends, geographic strengths/weaknesses, and key attributes that drive AWS referrals.

Design mock-up
Design mock-up
Design mock-up
Design mock-up

the design

Customizable metrics and date ranges, which provides flexibility to align with how partners manage their business. review historical sales and opportunity trends in customized, time-bound intervals broken out by partner originated and AWS originated opportunities.Partners forecast estimated pipeline future revenue through quantitative insights on leads, opportunities, and conversion success rates. Partner track and measure the approved cash, credits, and discounts (Investments) they may receive from AWS along their partner journey.

the results

Rob Nash, Vice President, Consulting Services and Global AWS Alliance Lead of CGI says.
“Having a dashboard like this means I don’t have to spend hours creating views and graphs and re-cutting the data.”